Fiki Natural pure Honey
Physical Products / by DANJUMA RIKWEN / 30 views
Business Plan_ Fiki Natural Pure Hone
FIKI Natural Pure Honey. I help delivers fast and on time 100% raw, chemical-free honey straight from local hives to your table—because pure honey shouldn’t need a label to promise what it already is.
My core value is to source and deliver
Raw, single-origin honey. No heating and No syrup. Just honey as nature made it to individuals , home, small and Large-scale Business bottled by Fiki
The Problem
Most of the store-bought honey are adulterated with syrup (which when taken it kills healthy enzymes). This singular fact make Customers not to trust the source of what they buy.
The Solution
I deliver pure natural unadulterated honey with a traceable source sold directly by Fiki from farm. Simple honesty you can taste.
Target Market
· Health-conscious adults (25–55)
· Organic food shoppers
· Local cafes and home bakers
· Gift buyers
Market trend: Raw honey demand growing 10–12% yearly.
Products & Pricing
Product Size Price
Pure raw honey 25 Litres keg =150,000
1 Litre keg N 10,000
Sales Channels
· Farmers’ markets (weekly)
· Instagram & WhatsApp (DM orders, delivery)
· Local organic stores (wholesale)
· Small cafes (1kg tubs)
Marketing
· Free tasting spoons at markets
· Instagram: pour shots + extraction reels
· Referral discount: “Bring a friend, both save 10%”
Month Goal
2 Hives installed, business registered
3 First harvest + jars labeled
4 Launch at 2 farmers’ markets
6 First organic store wholesale account
Risk & Mitigation
Risk Solution
Low honey yield Backup supply from local beekeeper
Slow sales sample jars to lower commitment
Competition Fiki’s personal name = trust & quality
- Listing ID: 14440
